Objective
Art direct a campaign focused around environmental design that raises awareness for an important social issue.

Execution
Individuals are twice as likely to end up trafficked if they lack educational resources. Increased awareness around college campuses could help students and faculty realize that trafficking could be happening right next to you. This campaign highlights subtle resource deficiencies in the educational sphere that may lead to any person becoming a victim of sex trafficking. Bright yellow and bold black catch the viewers attention while igniting a sense of caution and urgency around the topic. Photography features groups of students participating in normal activities where one of the group is under-equipped. A series of environmental graphics put this topic in areas of high viewership to raise maximum awareness.